Ahead of International Women’s Day next month, we pay tribute to women-led NFT projects that are making leaps and bounds in the crypto space.
TEXT: CoBo Editorial
IMAGES: Courtesy of various
According to a survey published by CNBC last August, twice as many men than women—16% vs 7%—are investing in cryptocurrency. Meanwhile in September, financial services company BlockFi released the results of a survey that revealed just how skewered the gender gap is. While 94% of female survey respondents had heard of cryptocurrency, just 9% claimed to have an adequate grasp of the asset class.
Besides, arguably the first tokenisation of art on the blockchain was also pioneered by a woman. Conceptual artist Sarah Meyohas released her project Bitchcoin in 2015, some five months before the launch of Ethereum. What’s more, did you know that the lead artist for the infamous—and notoriously male-dominated—Bored Ape Yacht Club NFTs is female? While there has been much debate as to whether Seneca was appropriately compensated by Yuga Labs, the artist has since successfully dropped her own NFTs at Art Basel Miami Beach last year.
Aside from bridging the gender gap through advocation for more women to partake in the blockchain movement, collective media hype also needs to turn their attention to acknowledging the women leading the way in the quickly expanding crypto space. Thankfully, we are seeing more of this every week.
Just in time for International Women’s Day next month, here’s a special shoutout to eight inspiring women-led NFT projects that have really caught our eyes (and crypto wallets).
The brainchild of artist and illustrator Yam Karkai, World of Women (WoW) made its debut on 27 July 2021, selling out all 10,000 NFTs. Launched with a floor price of 0.07 ETH, the collection’s valuation has been experiencing a staggering rise, reaching 9.485 ETH last week. With a vision to build a community celebrating representation, inclusivity, and equal opportunities, WoW’s popularity is bolstered by the endorsement of celebrity Reese Witherspoon and crypto influencer Gary Vaynerchuck, aka Gary Vee. Last month, on 12 January, WoW announced the project has signed Guy Oseary, who signed Bored Ape Yacht Club just months earlier, as its manager.
Associated with My Social Canvas, a charitable foundation that has been funding internships and scholarships for women and building a community of Gen Z change-makers for the past decade, Boss Beauties is the epitome of female empowerment in the NFT space. Sold out in just an hour, Boss Beauties also became the inaugural NFT collection to be featured in the New York Stock Exchange.
The new kid on the block, Canadian illustrator Rachel Winter’s NFT project Remarkable Women, which just dropped on 10 February 2022, is driven by a mission to uplift and empower women. Sold as a celebration of and ode to all women, the NFTs feature messages of hope, affirmation and inspiration in 10 languages. Like Boss Beauties and WoW before it, Remarkable Women is also driven by philanthropy, where 10% of drop proceeds is given to Fund for Women’s Equality, and thereafter, 10% of all secondary sales goes to the Remarkable Women’s Impact Fund where proceeds are decided and voted upon by its community members towards causes dedicated to women, justice, equality, and inclusion.
Launched on 3 December 2021, Flower Girls was created by graphic designer and illustrator Varvara Alay who is known for her abstract and surrealist art. Featuring 10,000 algorithmically generated NFTs, with more than 950 hand drawn overall elements, Flower Girls sets itself apart from other collections aesthetically, for its fine art-style illustration and the vast possibilities of its combinations of many traits. From butterfly companions to birds, flowers, and more, the collection celebrates beauty and femininity. Dedicated to supporting important charitable causes, 20% of its primary and secondary profits are donated to selected children’s charities while 5% is used to collect children’s NFT art.
Created by husband-and-wife duo Elric and Frida, Rebel Society is a collection of 7,000 NFTs that are symbolic of women who have stood up to discrimination, objectification, and prosecution. Launched on 26 October 2021, Rebel Society seeks to empower women from all walks of life. As part of its efforts, the Rebel Society Initiative was set up upon 50% of the project being minted, which uses a portion of its proceeds from sales to sponsor female artists new to the blockchain. The artists are selected through a voting process by the Rebel Society community and team.
Visually standing out from the rest, Women of Crypto, which launched on 3 February 2022, is a collection of 8,888 3D-rendered NFTs with 111 physical traits, individual characteristics, accessories, and background. As the Women of Crypto website describes, the NFT avatars are one-of-a-kind yet diverse, celebrating the unique traits that make up every woman in the world. Founded by entrepreneur Amy Matsushima, Women of Crypto is on a mission to bridge the gender gap. Meanwhile, 50% of royalties go directly to two of their partner charities: Women Who Code and CryptoChicks.
A collection also comprising 8,888 NFTs, Fame Lady Squad dropped in July 2021 claiming to be the first female-led, female-based NFT project. Infamously, however, it was soon discovered that the creators were, in fact, men. After a relaunch on 24 August whereby the original creators agreed to turn over project assets and the smart contract to key community members, Fame Lady Squad is now not only the first generative female avatar project but also the first community-run project.
Celebrating women rising in tech and the blockchain, Women Rise is a collection of 10,000 NFTs by artist Maliha Abidi who campaigns for social justice through her art and writing. Representing women from around the world, the collection encompasses more than 453 hand-drawn traits, portraying women scientists, activists, artists, coders, and more. With a focus on advocating for women’s rights and girls’ education through Web 3.0 and NFTs, the ultimate mission of Women Rise is to build the first school in the metaverse for children around the world who lack access to education.
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