Milan Design Week 2017 : The Most Instagram-Worthy Picks

Stone Age Folk installation. Image Credit: Tom Mannion
Time Machine Salone Del Mobile 2017. Photo Credit Luke Hayes
Caesarstone’s Stone Age Folk by Jaime Hayon. Image Credit: Tom Mannion
Salviati’s Decode/Recode. Photo di Maurizio Polese
Installation view of Strata. Photo Credit: di Maurizio Polese (left) & CoBo Editorial Force (right)
Tom Dixon Chandelier at Multiplex. Courtesy of Tom Dixon Studio
Multiplex Cinema. Courtesy of Tom Dixon Studio
Courtesy of COS
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Milan Design Week (or the Milanese or insiders would prefer: the Salone del Mobile 2017) is a week filled with excitement and wonders: from furniture and product launches in the overflowing Rho fairground, to captivating installations lay between streets and fancy shops, insightful exhibitions, endless parties and pop-ups… the city is literally on fire.

CoBo team hits the city’s creative districts to bring you the most up-to-date happenings in the design world. As a premiere, here are the most Instagram-worthy spots for show runners / design lovers to check out.

 

Time Machine by Lee Broom

Time Machine Salone Del Mobile 2017. Photo Credit Luke Hayes

Lee Broom celebrates the 10th anniversary of his career by setting up a spinning carrousel. Set inside a disused vault in the famous Milano Centrale train station in the new design district Ventura Centrale, the exhibition showcases Broom’s collection of limited edition products from across his decade in design all reimagined for today, alongside a new Carrara marble grandfather clock. It is a moment of tranquility to immerse yourself in the movement and smoothing music.

 

Stone Age Folk by Caesarstone x Jaime Hayon

Caesarstone’s Stone Age Folk by Jaime Hayon. Image Credit: Tom Mannion

Exhibits within the historical backdrop of the Palazzo Serbelloni, the installation draws on inspiration from flora, fauna and folklore from different cultures. Tribal masks and Jamie Hayon’s signature clown faces are featured on the large-scale wall panels of the pavilion and presented alongside playful carousels made of Caesarstone, furniture pieces and light fixtures. The kaleidoscopic feel of the installation enables visitors to playfully interact with the material, and the changing light and shadow makes it a perfect backdrop for video / selfie!

 

 

Decide / Recode by Salviati

Salviati’s Decode/Recode. Photo di Maurizio Polese
Installation view of Strata. Photo Credit: di Maurizio Polese (left) & CoBo Editorial Force (right)

In collaboration with leading creatives Luca Nichetto and Ben Gorham, Italian Murano glass house Salviati this year created Pyrae and Strata, two immersive installations that explore the theme of modularity with glass.

Pyrae hall hosts 53 illuminated figures, as an exploration of composition and sequence, created through countless ways of stacking glass modules. While Strata serves as a study in modularity, obtained through a layering of thin glass sheets, formed to fold into each other.

 

Multiplex by Tom Dixon

Tom Dixon Chandelier at Multiplex. Courtesy of Tom Dixon Studio
Multiplex Cinema. Courtesy of Tom Dixon Studio

The films are rolling, the shops are open, the food and drinks are being hacked and served; Multiplex is in full swing. Featuring the “Yesterday, Today, Tomorrow” of the designer,  Multiplex may be the most ambitious move in Tom Dixon’s career to date – he turns the grand Galleria into his own playground filled with Johnnie Walker bar, antique shop and pop-ups, visitors can even sit on IKEA furnitures to enjoy a curated movie program (I watched the La Grande Bellezza!)

 

New Spring by COS x Studio Swine

Courtesy of COS

COS’s installation has always been a crowd-pleaser at the fair, but the fashion brand surely has set a new height with Studio Swine this year. Drawing on the Sakura festival of Japan, the installation centres around a focal sculpture, emitting mist-filled blossoms that burst and evaporate on contact with skin but that live on momentarily when met with textured fabrics. No doubt that everyone was indulged in this multi-sensory experience.

 

 
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